Joseph Dirand

Iis igitur est difficilius satis facere, qui se Latina scripta dicunt contemnere. in quibus hoc primum est in quo admirer, cur in gravissimis rebus non delectet eos sermo patrius, cum idem fabellas Latinas ad verbum e Graecis expressas non inviti legant. quis enim tam inimicus paene nomini Romano est, qui Ennii Medeam aut Antiopam Pacuvii spernat aut reiciat, quod se isdem Euripidis fabulis delectari dicat, Latinas litteras oderit?

“We don’t do things just because they look great, but because they improve people’s lives.”

Joseph Dirand

Views from above @thesurfclubmiamibeach

Frank Stella, Nadim Ashi, and Richard Meier at The Surf Club for the opening of the Richard Meier and Frank Stella: Space and Form.

Candida Höfer - Artist

Photography by Adrien Dirand

Mohammad Reza Shah, Shah of Iran at The Surf Club.

No idea or request was too grand at
The Surf Club, including kayaking in the pool.

Grand Opening of Four Seasons Hotel at The Surf Club invitation.

A magical evening at the new Surf Club.

Peacock Alley restored to its glorious past.

The Surf Club tops out.

Light + Space Exhibition at The Surf Club Art Basel December 2015

Architect Richard Heisenbottle oversaw every detail of the historic restoration of The Surf Club. This historic ballroom will become the Champagne Bar & Lounge of Le Sirenuse at The Surf Club.

Norman’s Cay, The Bahamas

Custom designed bicycle at The Surf Club

“A place in the sun” Photo by Slim Aarons

Bellhops standing at attention at The Surf Club's front entrance early 1940s

Joseph Dirand at his studio in Paris.

We commissioned Japanese artist Nomoco to do a series of illustrations. Her simple and playful lines say so much.

Happy are the painters for they shall not be lonely. Light and colour... will keep them company to the end, or almost to the end, of the day.

This is just one example from the vast Surf Club historical archive. Each piece was created with incredible care and detail.

Architect Richard Meier at The Surf Club

Peter Wirtz, Joseph Dirand, and Nadim Ashi Brainstorming

We commissioned California-based photographer Amanda Marsalis to capture the essence and beauty of Fort Lauderdale.

The Surf Club collage by Richard Meier.

“White is the most wonderful color because within it you can see all the colors of the rainbow. The whiteness of white is never just white; it is almost always transformed by light and that which is changing; the sky, the clouds, the sun and the moon.”

R. Meier

West Views from The Surf Club